Digital Strategies for business: Simon Surtees

One of the greatest challenges facing the Drupal community is the accessibility of the interface, as at present, it's just too darn hard for the average content producer / website owner to get to grips with it. On the flip side, agencies such as i-KOS face the challenge of promoting Drupal as a reliable scalable CMS, and having to ensure that the 'polish' is applied in the right places.

Internally this is a challenge we have wrestled with on several occasions, and is still a work in progress, so I'm delighted that a heavyweight site such as the Economist has entered the Drupal arena and is addressing some of these areas. Over the coming weeks, they're focussing directly on the interface with which the numerous content editors, journalists etc interact, and are attempting to provide a bespoke solution which I think we can all learn from. If you haven't already done so, check out the video as to their rationale behind opting for Drupal.