Web Strategies for business: Simon Surtees

Ideas for business and general life thoughts, as I trawl through the digital space.

Simon Surtees is Business Development Manager @i-KOS, a marketing agency, and is responsible for overseeing strategy in the digital sector.

He can be usually found reading articles about user benefit & experience, doing the Times crossword or trying to cure his eternal golf slice.

Specialist knowledge: Analytics, Adwords, Wireframes, Affiliation, Web design & coding, Prototypes, Ecommerce, Customer Acquisition Models, Conversion, Drupal, Javascript & different types of CMS.

He can be reached via email at simon@i-kos.com or on social hubs like Twitter, Facebook, Tumblr and Delicious. Alternatively, give him a call at the office : 01322 277255.

Full Bio can be found here

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NB: Everything posted on this site is his personal opinion. It does not represent the views of i-KOS or its clients, but hopefully it's pretty similar!

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Google Analytics

July 28, 2009

Event tracking : Advanced Segments in Google Analytics

via youtube.com

A useful tutorial for identifying significant events which occur on your website (such as video plays, document downloads), using the Advanced segments within Analytics

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Filed under // Google Analytics Tutorials

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Google Analytics

Event tracking : Advanced Segments in Google Analytics