UK Government's Twitter strategy - using 5382 words!
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To follow up my post from yesterday, more Twitter madness / reality check.
The UK Government have released their strategy for using Twitter, flowing over a 20 page template, using the aforementioned 5382 words (ignoring spaces and characters). Oh the irony.
Neil Williams, the document's author, describes himself as head of corporate digital channels at Lord Mandelson's Department for Business, Innovation and Skills: yet another wonderful department which sits under Mandy's umbrella.
Nice range of comments found here:
http://www.guardian.co.uk/uk/2009/jul/27/twitter-socialnetworking#
And for the author's site, go here:
http://blogs.cabinetoffice.gov.uk/digitalengagement/


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